brand potential

brand potential
brand potential brand potential potential1

Financial and business terms. 2012.

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  • Brand Potential Index (BPI) — The correlation between a given brand s market development index and its brand development index for a specific market or geographic area. The Brand Potential Index (BPI) compares actual and potential customers within a market area to the… …   Investment dictionary

  • Potential Conversion — Artikel eintrage …   Deutsch Wikipedia

  • potential — ▪ I. potential po‧ten‧tial 1 [pəˈtenʆl] adjective [only before a noun] a potential customer, market, buyer etc is not yet a customer etc, but may become one in the future: • The company s financial difficulties have deterred potential investors …   Financial and business terms

  • Brand Equity — Der Begriff Markenwert (auch Brand Equity oder Brand Value) bezeichnet den monetären Wert einer Marke. Inhaltsverzeichnis 1 Definition 2 Markenwertberechnung 2.1 Finanzorientierte Ansätze 2.1.1 Kostenorientierte Markenbewertung …   Deutsch Wikipedia

  • Brand Value — Der Begriff Markenwert (auch Brand Equity oder Brand Value) bezeichnet den monetären Wert einer Marke. Inhaltsverzeichnis 1 Definition 2 Markenwertberechnung 2.1 Finanzorientierte Ansätze 2.1.1 Kostenorientierte Markenbewertung …   Deutsch Wikipedia

  • Brand engagement — is a term loosely used to describe the process of forming an attachment (emotional and rational) between a person and a brand. It comprises one aspect of brand management. What makes the topic complex is that brand engagement is partly created by …   Wikipedia

  • Brand New Eyes — Studio album by Paramore Released September 29, 2009&# …   Wikipedia

  • Brand New — This article is about the rock band. For other uses, see Brand New (disambiguation). Brian Lane redirects here. For the fictional character, see New Tricks (TV series)#main characters. Brand New Brand New performing live at The Flex in Vienna on… …   Wikipedia

  • Brand — For other uses, see Brand (disambiguation). Marque redirects here. For other uses, see Marque (disambiguation). The Coca Cola logo is an example of a widely recognized trademark representing a global brand …   Wikipedia

  • Brand asset valuator — The Brand Asset Valuator (BAV) is a database of consumer perception of brands created and managed by BrandAsset Consulting, a division of Young Rubicam Brands to provide information to enable firms to improve the marketing decision making process …   Wikipedia

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